With the stiff competition in the online arena, internet marketers like you must be very creative and very aggressive in driving traffic to your website. One of the best ways to do this is by building your own blog where you can update your client base and where you can build an ongoing communication with these people. One of the things that you need to do in order to make your blog successful is to fill it up with great content. You need to write articles that will make your visitors want to stay longer.
Here's how you can improve blog articles:
1. Choose hot topics. When choosing the topics for blog articles, it's highly recommended that you go with those ones that are relatively new or those that just got out of the oven. Blogs, after all, are supposed to carry information that are current. It will help if you start your day checking out relevant news or RSS feeds.
2. Use conversational tone. You don't need to sound very stiff when writing your articles as this will surely alienate your readers. Relax. Write as if you're just having conversation with someone you know very well. Communicate your ideas in such as way that you'll be able to entertain and educate your readers all at the same time.
3. Use images. Make your blog articles more interesting to read by incorporating pictures and other visuals that are related to the topics that you're discussing. Make sure though that they're not too large that they'll affect your downloading time.